Bread and Butter Barcelona Summer 08

In July, OMyJimmy exhibited in one of the largest trade show in Europe, Bread & Butter Barcelona. 



Objective?  Spread the (evil) words of Daddy Evil, conquer more souls and to break more hearts!



If you are in the industry, or live in Barcelona, you would know how crazy it gets in Barcelona during B&B time.  MENTAL!

 

Day 0: The day before tomorrow

People often say 'the quiet before the big storm'...WRONG!  Bread & Butter kick-started it all by hosting an opening party the evening before the exhibition day.  In perfect summer night weather at the ever fun'tastic B&B venue's Luna Park, guaranteed a choatic night (chaos, the way we like it)!!



What was the line up?  Everyone!

It was truly a real international fashionistas fiesta!

 

And as if open bar and funky tunes were not enough to get the party going.  They brought The Hives in to send the crowd WILD.



Day 1 - 3: The trade show

So imagine, 3 full days of yet-to-be-seen-fashion, under roofs of 6 larger than large exhibition halls (battle grounds!).  International brands and designers all came together to praise, share, network, back stab, showcase, show off, show down their own vision of their own next-big-thing.  It was a fashion blood-bath, with threads and needles flying in all directions in true 'Hero' style.



We survived.



The OMyJimmy team was showcasing OMyJimmy's next-big-thing: Episode 2 - 'Daddy'.



'Daddy' is still our trade secret weapons of mass seduction, only been exposed to the fashion insiders at B&B.



In this episode, OMyJimmy stepped up the game, featuring our evil master-mind Daddy Evil....



We cannot disclose too much info publicly here, but we can say that our global underground network continues to expand, so stay tuned for more updates.



If you are a fashion insider / press / buyer, contact us to find out more.